Sunday, July 13, 2008

Every Dog Has Their Story

Yesterday I spent the day at a flyball tournament. It was fun, our team crashed and burned, but we had expected a few hiccups, and we had entered for one day only knowing that our team the Muttniks might have some issues so we were okay with the outcome. Of course it would be nice to have a few more successes at our next one, but patience is a virtue!

At the end of the day a short meeting was convened regarding the subject of publicity for flyball clubs and their members. The Alberta Region (12) has in the last year been at a 20% drop off from the public for interest in the game. The region is short of height dogs, and spectators aren't attending any of the tournaments.
In some circles the sport of flyball has been referred to as a competitive sport with speed elitism at every turn. Indeed flyball dogs are being 'ordered' and shipped in from all over Canada and the United States to play the game, and Flyball rescue organizations are popping up more and more.
In order to stem the tide of this unfortunate perception,the owners of the groups want to work together to present a more public friendly image of the sport and of its players.

There are so many benefits to having your dog play the sport. Exercise, teamwork, team-building, personal goals, and socializing for you and your pet.

By using websites, social media, and the press I hope that this is the beginning of a new direction for all of the flyball clubs. For more on flyball, please see my article posted here in Pet Rescue Magazine.

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